Tirol Shop

The Tirol Shop is your one stop shop to buy all things Tirol and wear the iconic Tirol Logo proudly: Perfectly for urbanites as well as country folk, the Tirol Shop clothing collection is contemporary with a traditional approach, with its roots firmly in Tirol.

We love our country, and love sharing it with you. Being an outdoor state at heart, we have outdoor gear to outfit you for any mountain adventure — summer or winter. Moreover, the Tirol Shop collection offers gifts and mementos produced within and depicting the Province of Tirol. Brilliant places to buy great style with a Tirol influence, the Tirol Shops in Innsbruck and in Lienz and selected retail shops across the country is where you will find all things Tirol!.

Discover one-of-a-kind buys: With amusing sayings, the T-shirts of each new collection are much sought-after by locals and visitors alike. There are shirts for kids, women and men, along with bodies for babies bearing legends like “Tiroler Bua” (Tirolean boy) and “Tiroler Madl” (Tirolean girl), already considered a classic. This year’s highlights include a children’s shirt with a popular Tirolean mythical figure and a shirt identifying its wearer as a “natural product” .

Cycling enthusiasts will love our versatile range of functional sportswear and daypacks, accessories like bandanas, beanies and much more. You will also find an eclectic mix of Tirol-made gifts and local crafts including felt work, textile accessories, stone pine pillows for relaxing moments and marmot oil to soothe those aching muscles, to name a few. Take a souvenir of Tirol to remind you of the stories you created here. We think you'll enjoy what you find at one of our Tirol Shops—so be sure to leave room in your suitcase for everything you’ll be bringing back home on your Tirol Shop shopping trip…

Opening Hours

Innsbruck Tirol Shop
Maria-Theresien-Straße 55, 6020 Innsbruck
Mondays to Fridays: 08:00am – 6:00pm
Saturdays: 09:00am – 5:00pm

Lienz Tirol Shop
Hauptplatz 8a, 9900 Lienz
Mondays to Fridays: 09:30am – 12:00 noon and 2:00pm – 6:00pm
Saturdays: 09:00am – 12:00 noon
1st Saturday of the Month: 09:00am – 12:30pm and 2:00pm – 5:00pm

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